A hydraulic rear step comes with the forward-facing jump seats. For 2002, Discovery has dropped its previous mid-range LE model.Īdding the Rear Seat Package ($1,000) to either model expands seating capacity from five to seven and changes the model designation to SD7 or SE7. factory (and imported major know-how from parent company Ford) to dramatically improve quality control on all of its products, the Discovery included. Now, for 2002, Land Rover has invested $190 million in its Solihull, U.K. The new chassis and suspension made it easier to drive on the highway without sacrificing any of that legendary off-road capability. With no price increase, it boosted overall Land Rover sales another 30 percent.
2002 LANDROVER DISCOVERY SERIES
Because of it, Land Rover’s total sales climbed from 4906 in 1994 to 23,826 by 1997.įor 1999, the Discovery was significantly redesigned and re-engineered and was named the Discovery Series II. With its distinctive Land Rover styling and heritage, the Discovery is often thought to be expensive, yet it starts at just $33,350. It also comes with retailers committed to customer satisfaction.įirst introduced here in 1994, the Discovery brought the Land Rover experience to far broader range of American consumers. Its suspension articulation, permanent four-wheel-drive system, and off-road technology must be experienced in extreme conditions to be truly appreciated. It is the authentic 4×4 that can venture deep into the backcountry.
Dream of a Land Rover, bounding over rocks and rills, fording creeks and rivers, thundering through the savanna.Ī Land Rover is both legend and the real thing.
Now dream of an ideal vehicle for this idyllic land. No, dream of Africa, of giraffe and wildebeest wandering through tall grasslands, of lazy lions sulking in the sunlight.
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